Envato’s rebrand isn’t just about a fresh coat of paint. The new logo carries a deeper meaning that reflects the company’s core values and its relationship with the creative community.
The Creative Spark
At the heart of the new logo is the “Creative Spark” symbol. This dynamic shape represents the ignition of ideas, that moment when inspiration strikes. It symbolizes the energy and passion that drives creators.
The Dynamic Dot
Complementing the spark is the “Dynamic Dot.” This element represents the individual creators who contribute to Envato’s marketplace. Each dot is a unique talent, coming together to form a vibrant community.
Together, the spark and the dot encapsulate Envato’s mission: to empower individual creativity and fuel the creation of amazing work. The new logo is a visual representation of the company’s commitment to fostering a thriving creative ecosystem.
Do you think the new logo effectively captures Envato’s brand essence?